To that effect, here’s a list of video creation and editing tools to help you create thumb-stopping videos for your brand or business. Research shows that on Instagram, video content sees more engagement than any other type of content, and Tweets with videos have 10x more engagement.Īnd with the advent of short-form video content such as Reels, TikToks, and YouTube Shorts, creating videos has become all the more important for brands if they want to stand out. Videos are the most engaging form of content for users to consume and the top-performing content type for businesses to create. Of all the different content formats you can use on social media, videos rank on top. Best Tools for creating engaging social media videos Best tools for tracking your social media Best tools for monitoring social media engagement Best tools for scheduling social media posts Best tools for creating engaging social media videos In this article, we’ll cover 29 tools across the following categories: How do you navigate this space and figure out which are the best ones for you and which ones you need? That is exactly what this list is here for – to help you pick the best social media marketing tools for your business. Now, the list of social media tools in the market is huge! You have tools catering to different content formats such as images, video, and text, as well as different functions such as scheduling, monitoring, and tracking. ![]() ![]() But you can’t just wing it! If you’re serious about growing, you need a solid strategy in place and the right social media marketing tools to help you implement it. It’s imperative, therefore, to focus on social media marketing if you want to grow your brand in 2022. And the reason for this is simple – social media interaction helps brands build trust and authentic relationships with customers as well as generate leads for further growth. ![]() More than 90% of businesses grow their brands’ exposure through social media.
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